Zion-Nation-Park-Utah-1

Creative Campaigns Lead to Astronomic Success for Utah Office Of Tourism

Campaign

Destination Marketing

Location

Utah

Results

  • 33 Media & Influencer Hostings
  • 18 Press & Social Placements
  • 96m Impressions

Services

  • Public Relations
  • Social Media
  • Influencer Marketing

J/PR identified astro-tourism as a major trend in travel and opportunity for Visit Utah to be a leading destination for astro-tourism and stargazing experiences. 

Of the vast amount of certified International Dark Sky Parks and Communities that are part of a catalog of the finest dark skies in the world, the highest concentration are in Utah. 

With this top key message for the destination, J/PR strategically positioned and pitched Utah’s International Dark Sky Parks and Communities to national media as part of a catalog of the finest dark skies in the world through creative tactics.

Client Awards Since the Campaign

  • USA-Today-logo

    One of the county’s best road trips by USA Today

Let's Connect