Opening a Luxury Glamping Experience: ULUM by Under Canvas
Campaign
Grand Opening
Location
La Sal, UT
Results
- 139 Press Placements
- 4B Press Impressions
- 3 Exclusives
Services
- Public Relations
- Social Media
- Brand Partnerships
J/PR was tasked with launching the new luxury outdoor resort brand, ULUM, designed by Under Canvas, the leader in upscale, outdoor hospitality. With its first location opening in Moab in Spring 2023, ULUM Moab immediately garnered national recognition pre and post-opening, and was quickly positioned through our earned editorial coverage as one of the hottest openings of the year.
Campaign Featured In
Client Awards Since the Campaign
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HotList
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Best Solo Travel
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Best New Hotels 2024
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It List 2024: The 100 Best New Hotels of The Year
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It List 2024: The Best New U.S. Resorts of 2023
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World's Best Awards 2024