aerial-beach-hawaiian-airlines

Working With Airline Partners: Success for Hawaiian Airlines

Campaign

Airline Partners

Location

Hawaii

Results

  • 4 Key Media Hostings
  • 20 Press Placements
  • 92M Earned Media Placements

Services

  • Public Relations

Hawaiian Airlines, Hawaii’s largest and longest-serving airline, connects people with aloha and encourages guest to Travel Pono, which means to explore with care, offering your kokua (help) to preserve the island’s natural resources, cultures and communities. With a key focus to bring awareness to Travel Pono, J/PR brought attention to the airline and the destination of Hawaii through targeted pitches, expert positioning and a Travel Pono press trip.

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