Stay Healdsburg’s Inaugural ‘A Season to Sparkle’ Campaign Launch

Campaign

PR Results

Location

Healdsburg, CA

Results

  • 24 media placements
  • 44.2K media impressions
  • 1 award

Services

  • Public Relations

J/PR kicked off the inaugural Season to Sparkle in Healdsburg with a press trip, highlighting the destination’s newest holiday celebration. Our team brought the magic of Healdsburg to life, showcasing the key Season to Sparkle activations with multiple destination partners involved. These efforts allowed us to showcase the holiday season for impactful press coverage, ensuring Healdsburg’s holiday charm shines brightly on the 2025 travel radar. Aside from the FAM, J/PR also crafted and distributed a press release announcing A Season to Sparkle to local, regional and national media, resulting in coverage all season long.

Client Awards Since the Campaign

  • Readers' Choice Awards: #3 in ‘Best Christmas Town’

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