Bespoke Content Creation for MacArthur Place Hotel & Spa
Campaign
Content Creation & Photography
Location
Sonoma, CA
Results
- 600+ Unique Pieces of Content
- 5 Content Missions
- 5 Media Channels Leveraged
Services
- Photography
- Public Relations
- Social Media
- Storytelling
J/PR developed a bespoke look and feel for the property that is distinctive, cohesive and, ultimately, has shaped the property’s social presence since its transformative renovation debuted in 2019. From guests who have shared they made their decision to visit the hotel based on the social feed to travelers who’ve remarked how well the feed portrays what it feels like to be on-property, J/PR’s work has beautifully and successfully portrayed the Sonoma boutique hotel where natural luxury is at the forefront.