Four Seasons Hampshire x Paper London

Campaign

Luxury Brand Partnership

Location

Hampshire, UK

Results

  • 1 Intimate Influencer Event
  • 18 Editorial Placements

Services

  • Brand Partnerships
  • Influencer Marketing

Four Seasons Hampshire and Paper London partnered to create a limited edition capsule collection, sold at the hotel, on the Paper London website and at Liberty London. J/PR and Paper London organised an intimate influencer event at the hotel to launch the collection, securing 10 Instagram posts and 23 Instagram stories with a combined total of approximately 2 million potential impressions. Proactive pitching led to 18 editorial placements, with a total readership of over 75 million. Outlets included the likes of Citizen Femme, Harper’s Bazaar, Country & Town House, Forbes, Sheerluxe, Bloomberg and more.

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