A Dynamic Social Experience: Alila Ventana Big Sur

Services

• Social Media
• Storytelling

To position Alila Ventana Big Sur as the iconic resort-hotel in Big Sur, the social media strategy is geared toward showcasing the property’s bespoke wellbeing offerings, inclusive culinary program, endless Alila Moments and experiences, and luxurious accommodations. With a goal to continually evolve creative ways to put the property at the forefront of the conversation, our strategy over the last 3+ years of the partnership has made the resort one of the most-followed Instagram accounts across the Hyatt portfolio.