Jessica Rothschild

Senior Director

As an agency leader and methodical problem-solver, Jessica is one of the original JPR NYC team members. Jessica teaches her teams to go way beyond the purview—by showing them, not just telling them. Because that’s the way the media communicate. Jessica is a passionate, results-driven, forward-thinking publicist that leads every account she touches to success.

Jessica is a gifted conversationalist, punctuating the newsiest of details and consciously tailoring each conversation to her audience. As a result, she’s gained traction as a tastemaker, earned insider status with press and has secured placements to prove it. Beyond getting ink for her clients, she welcomely inserts herself into the on-property marketing conversations - ideating game-changing guest programming or bringing of-the-moment partnerships to life.

One example of Jessica’s work is her leadership of the years-long PR campaign for Twin Farms, the all-inclusive Relais & Chateaux retreat and Vermont’s only five-star resort recently named Forbes Hotel of the Year. Leading the charge, the last 6 years has seen over 100 media placements each year in top national and regional titles along with global accolades including Elite Traveler Top 100 Hotels in the World, , Travel + Leisure World’s Best Awards, Condé Nast Traveler Reader’s Choice Awards and U.S. News & World Report 50 Best Hotels in the USA.

Relationships are everything in the PR business, and Jessica’s client connections run deep. Consider it the DNA of a visceral publicist, never hard-selling but instinctually charting inroads to share what’s new, now and next—be it the opening of Savannah’s first five-star experience, Perry Lane Hotel, one of the many Ritz-Carlton Hotels & Resorts she represents, or the award-winning Grand Hotel Tremezzo, Lake Como.

Jessica was named one of PR News' Rising PR Stars 30 Under.

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